Powering next-generation
sports trading

For those who take the sports game seriously

Our members-only service is the easiest way for you to pick, play and succeed with your sports betting strategies


Approach

We work with US-licensed operators on behalf of our clients, to leverage the strength and guarantees of regulated sports markets, and providing surety that your trading is protected.

Simple

Just tell us the kind of action you want and we take it from there

Secure

Your safety and confidentiality are our most important feature

Service

Our clients benefit from our unparalleled network of access to regulated betting in the US, which offers the best terms and pricing for the action you seek. Hignher volume clients enjoy the opportunity for rebates. Our strict compliance and privacy rules ensure your safety and eliminates the risks associated with offshore and street-level operations.


About Us

With more than 20 years in the regulated US sports betting market, our reputation on legalization, technology, sports data and operations give us unmatched capabilities to serve our clients and their specific sports betting needs.

Our goal is to continue to drive the regulated US sports betting market to peak optimization by removing roadblocks to full participation for our clients, as well as other key stakeholders.

Founder

Joe Brennan Jr

A veteran of more than two decades in the industry, Joe led the effort to legalize and regulate sports betting in the US, culminating in the US Supreme Court’s landmark decision in “Murphy v NCAA, et al” in May 2018 that led to legal wagering. He was inducted into the Sports Betting Hall of Fame in 2021, and was co-founder of Prime Sportsbook, which was licensed and launched in 2023.

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